In an interview with The Hollywood Reporter in 2018, former Chief Executive Officer Bill Abbott revealed that 35 percent of the network’s budget each year is spent toward original Christmas programming. “Countdown to Christmas”-which has since become a trademark of Hallmark Channel-has also led fans to dub actresses frequently featured in the network’s Christmas movies as the “Queens of Christmas.” Those actresses include Rachel Boston, Candace Cameron Bure, Lacey Chabert, Erin Krakow, Kellie Martin, Danica McKellar, Autumn Reeser and Alicia Witt. In 2009, Hallmark Channel launched “Countdown to Christmas,” a seasonal block from the last weekend in October to January 1 where the network releases dozens of original holiday movies, specials and programming. As of 2015, Hallmark Channel had more than 85,439,000 subscribers and was available to around 73.4 percent of households with television. Hallmark Channel launched in 1992 as a television network targeted toward families with a mix of original movies and TV shows mostly in the romance genre, as well as other acquired lifestyle programs. If you love holiday films as much as we do, you may want to know how to watch Hallmark Channel online for free to see the cheesy Christmas movies everyone will be talking about this season. ‘Tis the season for cheesy Christmas movies. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. All products and services featured are independently chosen by editors.
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